Secret Siida
Our Offering
Our Offering
Secret Siida is the home of authentic and original lappish private experiences
Winter activities in Rovaniemi
Winter activities in Rovaniemi
Tailored program
Do you have a dream about your stay in Lapland? We can make it happen!
We can tailor a program that fulfills your dream, whether it's a reindeer ride through the snowy landscapes, an exhilarating husky sled ride, ice karting, meeting Santa Claus, visiting snow hotels or anything else you've imagined. Just tell us what you wish to experience, and we will create a personalized itinerary that turns your Lapland dream into an unforgettable reality.
Program fully tailored to your needs
Imagination is the limit
We Only Use Quality Cars
We Only Use Quality Cars
Travel in comfort and safety with our modern, well‑equipped vehicle. Including premium Mercedes‑Benz vans that match the high standard of our experiences.
Travel in comfort and safety with our modern, well‑equipped vehicle. Including premium Mercedes‑Benz vans that match the high standard of our experiences.
Experiences that create memories
How Are We Diffrent
100% local roots
Secret Siida is founded and guided by natives of Lapland, so every story, location, and moment comes straight from real local life and traditions.
100% local roots
Secret Siida is founded and guided by natives of Lapland, so every story, location, and moment comes straight from real local life and traditions.
100% local roots
Secret Siida is founded and guided by natives of Lapland, so every story, location, and moment comes straight from real local life and traditions.
Hidden wilderness locations
You are taken to carefully chosen, less‑known places in the Rovaniemi area, where nature is still quiet, untouched, and far from mass tourism.
Hidden wilderness locations
You are taken to carefully chosen, less‑known places in the Rovaniemi area, where nature is still quiet, untouched, and far from mass tourism.
Hidden wilderness locations
You are taken to carefully chosen, less‑known places in the Rovaniemi area, where nature is still quiet, untouched, and far from mass tourism.
Truly private experiences
Every tour is only for your own group, giving you calm, space, and the feeling that Lapland belongs just to you during your time with us.
Truly private experiences
Every tour is only for your own group, giving you calm, space, and the feeling that Lapland belongs just to you during your time with us.
Truly private experiences
Every tour is only for your own group, giving you calm, space, and the feeling that Lapland belongs just to you during your time with us.
Our Promise
Your experience is truly private
We host only you and your group, protect your privacy, and never treat you as part of a crowd.
Your experience is truly private
We host only you and your group, protect your privacy, and never treat you as part of a crowd.
Your experience is truly private
We host only you and your group, protect your privacy, and never treat you as part of a crowd.
Real Lapland, not a show
Everything we share is part of our real life and environment, presented honestly and respectfully.
Real Lapland, not a show
Everything we share is part of our real life and environment, presented honestly and respectfully.
Real Lapland, not a show
Everything we share is part of our real life and environment, presented honestly and respectfully.
Carefully crafted, not rushed
We keep group sizes small and schedules human, so there is time to breathe, enjoy, and connect with nature and stories.
Carefully crafted, not rushed
We keep group sizes small and schedules human, so there is time to breathe, enjoy, and connect with nature and stories.
Carefully crafted, not rushed
We keep group sizes small and schedules human, so there is time to breathe, enjoy, and connect with nature and stories.
Safe, comfortable, and well‑organized
From transport to guiding, every detail is handled with care so you can relax and focus on the experience.
Safe, comfortable, and well‑organized
From transport to guiding, every detail is handled with care so you can relax and focus on the experience.
Safe, comfortable, and well‑organized
From transport to guiding, every detail is handled with care so you can relax and focus on the experience.
Memories that stay with you
Our goal is that you leave Lapland feeling you have truly been part of this place, with moments you will remember for the rest of your life.
Memories that stay with you
Our goal is that you leave Lapland feeling you have truly been part of this place, with moments you will remember for the rest of your life.
Memories that stay with you
Our goal is that you leave Lapland feeling you have truly been part of this place, with moments you will remember for the rest of your life.
Questions & Answers
Have more questions? Don't hesitate to email us:
What should we wear and bring with us?
Do we need to bring a passport on the tour?
When is the best time to see northern lights in Lapland?
Can we join the tour if we have small children?
How long does the tour last? The duration of the Aurora Tour varies depending on how far we need to travel to reach clear skies and how long we need to wait for the auroras. Tours typically last between 5 and 12 hours.
Questions & Answers
Have more questions? Don't hesitate to email us:
What should we wear and bring with us?
Do we need to bring a passport on the tour?
When is the best time to see northern lights in Lapland?
Can we join the tour if we have small children?
How long does the tour last? The duration of the Aurora Tour varies depending on how far we need to travel to reach clear skies and how long we need to wait for the auroras. Tours typically last between 5 and 12 hours.
Questions & Answers
Have more questions? Don't hesitate to email us:
What should we wear and bring with us?
Do we need to bring a passport on the tour?
When is the best time to see northern lights in Lapland?
Can we join the tour if we have small children?
How long does the tour last? The duration of the Aurora Tour varies depending on how far we need to travel to reach clear skies and how long we need to wait for the auroras. Tours typically last between 5 and 12 hours.
Contact Us
Reach out via email or phone for personalized inquiries. The team, led by Niko and Juho, responds promptly to help tailor your premium tour. Visit Us
Reach out via email or phone for personalized inquiries. The team, led by Niko and Juho, responds promptly to help tailor your premium tour. Visit Us
Secret Siida is the home of authentic and original lappish private experiences
©COPYRIGHT 2026 SECRET SIIDA
Company
Secret Siida Oy
Company ID: 3550546-3
Jaakonkatu 8 C 30, 96200
Rovaniemi
Secret Siida is the home of authentic and original lappish private experiences
©COPYRIGHT 2026 SECRET SIIDA
Company
Secret Siida Oy
Company ID: 3550546-3
Jaakonkatu 8 C 30, 96200
Rovaniemi